Joe Olmsted serves as the director of product management for Alienware products at Dell. In this role, Joe leads a team of people who define all products that carry the Alienware brand. Joe first joined Alienware in 2003 while Alienware was still a small business operated in Miami, FL. Joe first left his mark on the brand by bringing a series of living room focused PCs to market under the DHS moniker. Over eight of the next eleven years, Joe has been defining and developing nearly every type of product from Alienware including peripherals, desktops and notebooks.

Prior to joining Alienware / Dell, Joe held various product marketing positions at Intel, NEC and was a co-founder in an online music startup. Joe now resides in Austin, Texas with his wife and daughter.

Power (An Extra 1800 RPM) to the People

From the suffragettes of the ‘20s to the hippies of the ‘60s to activists of every stripe today, citizens have risen up to make the world better. Social media is the modern megaphone, and the collective voice of the people – known since ancient times as the vox … READ MORE

Joe Olmsted October 13, 2015

Alienware 18 Returns – Stronger Than Ever

Alienware notebooks have long set the standard for best-in-class mobile gaming. The Alienware 13, 15 and 17 are all built with a clear focus on performance, reliability and iconic design. From its earliest incarnation, the Alienware 18 boasted the same purpose-built approach, and when you looked under the … READ MORE

Joe Olmsted August 19, 2015
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