Liz Matthews is the Senior Vice President of Global Brand and Creative for Dell. Liz is responsible for building and running the new Dell Technologies brand and its family of brands. Additionally, Liz is responsible for driving Dell’s brand and purpose globally through advertising, messaging, digital, social, creative, corporate narrative, voice and visual identity, while at the same time, igniting Dell’s purpose internally. Previously, Liz held multiple executive roles in Dell’s consumer and SMB business’ delivering award-winning work. In this role, she helped manage and develop global marcom for all B2C products. She has a plethora of technology marketing background from both large global brands and brazen start-ups including Sun Microsystems where she was fully integrated in the brand, product, and in house communications and ran end-to-end, integrated marketing for the software division. Liz’s fruitful career, however, took off in healthcare where she began her marketing journey at Johnson & Johnson.
Liz sits on the Board of Directors for the Ad Council and is a LifeWorks Legacy Circle member, a non-profit dedicated to empowering homeless youth to self-sufficiency. Liz holds a B.A. in communications from California Polytechnic State University.

Celebrating the People and Companies Who Turn Dreams and Ideas Into Reality

Let’s celebrate! Earlier this year, we kicked off our “Beginnings” campaign that celebrates the entrepreneurial spirit we share with our customers by showcasing innovative companies that have grown from humble beginnings into some of America’s most iconic brands. Companies like Gilt, The Knot, Salesforce.com, Shutterfly and TripAdvisor all have very … READ MORE

Liz Matthews June 10, 2014
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