I'm blogging from lovely Laguna Niguel, California, where NGOs and leaders of some of the world's most successful businesses have gathered for Fortune Brainstorm Green. It's been a fantastic event covering myriad sustainability and environmental issues. Dell's own Tod Arbogast, director of sustainable business, has participated on two panels – one on the importance of reforestation as part of a company's sustainability program, and another on carbon finance. And everyone's anxiously awaiting President Bill Clinton's closing keynote this afternoon.
Our participation at Brainstorm GREEN is one of the many things we've done to commemorate Earth Month this year. Over the past few weeks alone:
- Dr. Albert Esser, our vice president of data center infrastructure, spoke about the importance of efficient IT at the Go Green Expo in New York City;
- Tod Arbogast spoke on how Dell integrates sustainability into our business strategy and operations at the CFO Conference in New York and at the CERES Conference in San Francisco;
- Dell Colombia's country manager Marcela Perilla shared Dell's green strategy, with an emphasis on our road to carbon neutrality, at the First International Conference on Carbon Neutrality and Climate Change 2009;
- Volunteer "green teams," made up of Dell employees, have held collection events in the U.S., Canada and China to raise awareness of our industry-leading recycling program;
- And Paul Bell, president of our Public business, speaks in Washington, D.C. today on the importance of managing our energy consumption as a nation, and the role energy-efficient IT can play in doing that.
It's been a busy month, and it underscores the energy and commitment Dell has put behind sustainability and protecting our planet – a commitment we live every day. We want to empower customers to save money through energy efficient IT and to responsibly dispose of their PCs at their end of life. That all starts with being informed, so we're out engaging customers and stakeholders as often as we can. In the end, we'll make the biggest impact – or, should I say, most effectively minimize our impact – when we all work together.