Award-Winning Innovation Streak is Unstoppable

Dell swept the PC category for design and innovation awards, taking home two of the five coveted best-in-show Gold awards for the XPS 13 and Alienware Area 51 at Computex 2015 in Taiwan this month. This builds on the industry excitement after winning 50+ awards at CES 2015.

A photo of Dell receiving prestigious gold awards at Computex 2015

The XPS 13 was lauded as “impeccable” by the jury, while the Alienware Area 51 gaming desktop was described as “a perfect marriage of machinery and design.” Ray Wah, vice president, Dell Consumer Product Group, was on stage to accept the Gold awards for the Alienware Area 51and XPS 13 from the President of the Republic of China (Taiwan). Dell was also recognized with a number of other PC category design and innovation awards for Alienware Area 51, XPS 13 and Ultrasharp 34 Curved Monitor.

Adding to Dell’s consumer portfolio, we announced a comprehensive new Inspiron lineup designed to meet families’ everyday computing needs with a perfect blend of sleek design, powerful computing and exceptional value. The new portfolio includes the Inspiron 5000 Series laptops, Inspiron 15 7000 Series 2-in-1, Inspiron 15 7000 Series performance notebook, Inspiron 20 and 24 3000 Series All-in-One desktops, and a full line of Inspiron desktops.

“The design and build of the Inspiron 15 7000 is unquestionably high quality. The aluminum finish against a matte charcoal case ensures that it looks the part, which is rather refreshing for a laptop costing $550,” said the The Inquirer.

Microsoft representative displays Dell XPS 15 at Computex 2015Finally, Microsoft gave the audience a sneak peek at the new, never-before-seen Dell XPS 15 at its Computex keynote.

“The redesigned XPS 13 is one the best 13-inch laptops on the market. It wouldn’t be unreasonable to surmise that the XPS 15 will follow a similar path.” The Verge reported from the event

Gotta Be Mobile also reflected this enthusiastic sentiment with the headline “Dell XPS 15 2015 Continues to Show Up Apple’s MacBooks.”

I can tell you it’s the world’s smallest 15-inch laptop, redefines thin and light with a virtually borderless, InfinityEdge screen, and is a preview of what’s to come. We are excited to debut a new lineup of innovative products optimized for Windows 10 later this year.

Tell us what excites you about our newest devices and the July 29 launch of Windows 10 in the comments below.

JJ Davis

About the Author: Jennifer "JJ" Davis

A seasoned leader with 20+ years of experience, JJ Davis oversees all aspects of Global Communications and Corporate Social Responsibility for Dell Technologies. In this role, she works closely with the Investor Relations and Government Affairs organizations to lead the corporate affairs strategy and foster alignment and advocacy across the diverse stakeholder landscape for the company. Her global team includes media relations, analyst relations, executive communications, team member communications, sales and partner communications, influencer relations, social media, direct giving and sustainability. She also founded the company’s marquee women’s program the Dell Women’s Entrepreneur Network in 2010 to support women entrepreneurs’ success worldwide. JJ started her public relations and public affairs career at the Arkansas Office of the Governor and has held various communications leadership roles for both corporations and agencies nationwide. A graduate of the University of Arkansas, JJ lives in Austin with her husband David, a third-generation entrepreneur, and three sons. She is active in her boys’ sports and the family foundation, The Aimee Melissa Davis Memorial Scholarship, supporting graduating seniors with Juvenile Diabetes. She is a member of the Arthur W. Page Society and a board member of the Dell Technologies Political Action Committee.