In the third episode of www.smallbusinessadvice.tv, we turn our attention to the world of social networking. On the show this week we’re joined by two experts in this ever-growing field, Robin Grant, Managing Director of We Are Social and Jamie Martin, CEO of Bid Media. Robin and Jamie provide their advice and insights to small businesses on how and to what extent they should use new social media tools like blogs, Facebook, podcasts and Twitter – and why it can help increase sales.
Also on the show is a special interview with Heather Gorringe, Founder and Director of Wiggly Wigglers, the rural England-based natural gardening company who recently won the inaugural Dell Global Small Business Excellence Award. Using tools such as Facebook, podcasting and blogging, the company increased their customer base to 90,000 globally and cut its advertising budget by 80%. Be sure to check out Heather’s story. Check out some photos from the set on our Flickr page.
Watch episode three below and we’ll look forward to seeing you for episode four on Thursday 8th January where our topic of interest will be all things green – how you can help the environment and save your business money at the same time. If you have any questions you'd like us to address, submit them here.