Dell is Gearing Up for the Worldwide Partner Conference

It’s that time of year again for Microsoft’s Worldwide Partner Conference (WPC) and Dell is excited to be participating alongside our longstanding partner. WPC brings together Microsoft’s top partners to focus on key trends that are top of mind for our customers including Cloud, Social, BI/Big Data, and … READ MORE

Michael Miller July 9, 2014

Dell Partners Successfully Take Over the Red Planet

Gamification of channel campaigns and training has proven to be effective, enjoyable and popular among our partners. We recently deployed this training method to launch an “edu-taining” competition among our India partners, rewarding top finishers with great Dell prizes and all participants with greater knowledge of Dell enterprise … READ MORE

Kay Griggs March 12, 2014

Partners asked, Dell delivered: Enhancements to Campaign Builder

At Dell, we value our Channel Partner relationships highly, so when they asked us for tools and processes to enable their selling ability, Dell listened. Our partners asked for enhancements to the Campaign Builder tool and Dell has delivered.  Recently we released some enhancements to the tool which … READ MORE

Lisa H January 31, 2013

2012 – The Channel Perspective

It’s almost five years since we started selling through the channel in Europe with Dell PartnerDirect, and it’s safe to say that, while the previous four years were headline years, 2012 has also been outstanding for both Dell and our partners; I want to talk about some of … READ MORE

James Wright December 21, 2012

Enterprise Master: All Your Assets, No Passwords

Partners asked and Dell is delivering. For the first time ever, Dell is creating an unauthenticated (no log-in required) portal that contains all the assets that you need to create dynamic campaigns to help you sell Dell Enterprise products. All of the assets you might need – copy … READ MORE

Samir Ahmad December 5, 2012

Finding Fluid Data in Paris – the partner story

Dell Storage Forum Paris was a success for the Dell partners I got to speak to at the event – and it had a lot to do with getting direct access to the people at Dell who can help them build profitable businesses. This years’ event saw approximately … READ MORE

Andrew Balfe November 29, 2012
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