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Technology + Independent Retailers = The Taste of Sweet Success

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What do a NYC-based chocolate company Sweetriot and a Texas-based cinema-brewery Flix Brewhouse have in common besides offering delicious consumer experiences? Both have implemented Dell technology solutions to give them a competitive edge in their markets. Both were featured at NRF’s Annual Independents Day last week, sharing their technology stories with peers eager to learn from their trailblazing ways.

Sweetriot is a mission-based small business which makes and sources chocolate in Latin America, puts the chocolate in reusable and recyclable tins that feature different artists, and best of all, the chocolate is all-natural, intense dark chocolate that is healthy and delicious. Sweetriot is working to create a more just and celebrated multicultural world for our next generation.

Sweetriot CEO Sarah Endline understands that the key to running a successful small business is balancing priorities and while technology sometimes falls to the bottom of the list, it’s actually the foundation and underpinning that makes small offices and teams work smarter and faster. Using a Dell PowerEdge small business server factory loaded with Microsoft Small Business Server, Sweetriot is able to enhance collaboration across business units and rest easily knowing critical data is being protected. Sarah believes that it’s important to work with a trusted vendor to ensure the right technology is in place to keep her topline priorities like sales, cash, and people, intact.

Flix Brewhouse is a Texas-based and world’s first combination cinema/micro-brewery that shows first run blockbuster movies while serving fresh, delicious food and craft beer brewed in-house. With time being of the essence, Flix Brewhouse founder Allan Reagan understands that technology is vital to keeping their business current. Using Dell PowerEdge and PowerConnect, the cinema-brewery is able to provide faster service and a better overall customer experience.

Technology allows these independent retailers to better compete in their industries with streamlined business processes and business management, which means an ultimately better experience for their customers.

So tell us, how have Dell retail solutions help empower your independent business?

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